Apple has announced its new iOS 14.5 update for the iPhone և iPad.
The most recent feature is its new transparency feature, App Tracking, which means that users will have to “opt out” if they want companies to take back their online activities. Here are the things that caught our attention.
Apple’s new operating system will allow you to unlock your phone while wearing a mask with a giant grip.
Apple face recognition usually does not work when users wear a mask. Everyone around Apple assumes that you also have an Apple Watch.
Apple said. “Apple Watch on the wrist, unlocked և Near the iPhone, users can just look at their iPhone և they will receive a hype from Apple Watch, indicating that their iPhone is unlocked.”
This feature will not work for anyone who does not own an Apple Watch as well as an iPhone.
The new update will mean that the hint will flash when you try to download an app, asking your permission from the app to track your online activity.
This data is currently being used by companies like Facebook to generate highly targeted ads based on your online behavior.
Facebook has publicly lobbied for the new change. The less Facebook knows about you, the less money it can charge for advertising.
The motives for Apple’s move have been called into question. If app developers can not work so hard through advertising, they may be more inclined to charge for services և Apple makes money from those fees.
You can read more about this update here.
Apple has introduced several new emos in its latest update.
For example, people will be able to choose different skin tones for the “kissing couple” emoji և “couple kissing” emoji.
Apple notes that “Additional emojis include characters for facial exhalation, face with spiral eyes, face in the clouds, hearts burning, heart correction և bearded woman.
Apple says Siri, with its voice control assistant, is becoming more diverse.
“Siri no longer has a default voice, which allows users to choose the voice that speaks to them when they first set up their device,” says Apple.
“English users can now choose from a wide variety of audio options. “These new Siri sounds use Neural Text to Speech technology for incredibly natural sound,” says Apple.
Apple says these updates represent a long-term commitment to diversification.
However, many Apple devices are made in China, where Apple has been criticized for not being more outspoken about the government’s treatment of Uyghurs.
Critics of Apple say the company needs to be consistent in its diversity messages, both at home and abroad.
Apple’s new operating system will work with the newly launched “AirTags”.
A small disk can be attached to things like your keys or wallet. If you lose them, you will be able to go back to the Find Me program.
This is very similar to another product on the market – “Tile”.
Last week, Apple was criticized during a Senate hearing for copying the idea of Tile.
Tyler’s chief adviser, Kirsten Daru, said: “We welcome the competition, but it must be fair competition. The idea of competition from Apple is flawless.”
He blamed Apple for preventing Tile from using the technology underlying Apple’s Find My feature, giving AirTags an unfair advantage.
Apple said the product is different. “We have not copied the Tile product … It is very different from anything else on the market,” said Kyle Ander, chief compliance officer at Apple.
James Clayton is the BBC North America Technology Correspondent based in San Francisco. Follow him on Twitter @ jamesclayton5:,